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Why Clients Sometimes Back Out and What to Do About It E-mail
Saturday, 10 June 2006
Article Index
Why Clients Sometimes Back Out and What to Do About It
Page 2
We have our big dreams; say to ourselves that we’ll do anything to make them happen, but then sabotage our own success, often (ironically) because of fear of success. Depending on the client, I’ll gently ask if the financial discomfort they’re experiencing may be a limiting belief. I tell them that I've had people go through the Client Attraction program and realize that the limitation they had around getting to the next level in their business was really created by their own mindset.
Once we examine their business success mindset, most people find a way to make the investment. That is what our coaching is about: widening my client’s perspective around business success and then taking massive action on it. It’s not just marketing.

Your Assignment:

Spend some time thinking about what clients have said when they’ve backed out from your program. Look at what REAL reason they had, spoken or unspoken, about backing out. List these on a piece of paper.

If you suspect it’s a limiting belief, then talk to them about it and gently show them they might be standing in the way of their own success. Remember to be super gentle about this and ask permission, as some people will be open to this and some might not be.

If it’s a VALUE issue, then it’s time to change your way of speaking to prospects and your marketing materials It’s also time to change the way you close the sale, so that you’re double closing all the time.

You’ve worked hard to get that client to sign up. Don’t let him (her) walk away unnecessarily. Use these techniques and you’ll be back to celebrating that client signing up. Again.

Need help tweaking your marketing materials so they’re RESULTS-focused? Need help closing the sale 97% of the time? You can get lots of help (with tons of assignments and worksheets, scripts and templates, etc.) on how to do today’s assignment. It’s all in the Client Attraction Home Study System™ and it includes lots of crucial stuff to help you fill your practice really quickly. You can get your copy at www.TheClientAttractionSystem.com. © 2006 Client Attraction LLC. All Rights Reserved.

Fabienne Fredrickson, The Client Attraction Expert, is founder of the Client Attraction System™, the proven step-by-step program to help you attract more clients, in record time and consistently. To learn more about Fabienne's Client Attraction Home Study System™, sign up for her FREE client attraction tips and no-charge teleclasses on attracting more clients, visit http://www.ClientAttraction.com.



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